Media

Find your “Brand Voice,” Says Former TV Journalist Turned Marketing Executive

Featured on WFIR AM/FM New Radio The annual Gauntlet business mentoring and competition program geared towards startups and emerging small businesses is underway. Meanwhile the board president for the Advancement Foundation – which operates the Gauntlet – wants those entrepreneurs involved to find their “Brand Voice.” More from WFIR’s Gene Marrano.

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150 150 Becky Freemal | The Market Exec

The Numbers Tell a Story: Harnessing Data for Strategic Growth

Featured in The Wall Street Times In today’s fast-paced world, data is the backbone of effective strategy. Both businesses and nonprofits use data to make informed decisions that drive growth, spark innovation, and foster connection. Data reveals insights into market trends, consumer behavior, and operational efficiency. Yet, beyond numbers and spreadsheets, data has the potential…

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150 150 Becky Freemal | The Market Exec

AI and Human Connection: Enhancing Relationships in a Digital Age

Featured in Economic Insider As artificial intelligence (AI) and automation platforms continue to reshape industries, a significant shift is underway—one that extends beyond mere efficiency and productivity. This transformation is fundamentally altering how we define human work and interaction. In an era dominated by digital advancements, there’s a simple yet powerful proposition: let AI handle…

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150 150 Becky Freemal | The Market Exec

Human Connection in an AI-Driven World

Featured in CEO Weekly In the labyrinth of digital transformation, where artificial intelligence (AI) and automation platforms increasingly shoulder the burden of repetitive tasks, a profound shift is taking place. This shift isn’t just about efficiency or productivity—it’s about redefining the essence of human work and interaction. At the heart of this transformation lies a…

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150 150 Becky Freemal | The Market Exec

How Brand Voice Fuels Business Growth and Profitability

Featured in U.S. Business News In today’s crowded marketplace, where countless brands are all vying for consumer attention, creating and nurturing an evidence-based brand voice is essential to standing out from the noise.

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150 150 Becky Freemal | The Market Exec