Unlocking growth & driving revenue for companies ready to take the next step.
Strategic marketing drives measurable growth, from multi-million dollar revenue increases to breakthrough market presence.
As founder of Market Exec, Becky Freemal transforms companies through data-driven strategies that deliver clear ROI. Her clients have generated $100M+ in product revenue growth, generated millions in donor and capital campaigns, achieved 99% reductions in bounce rates, and secured tier-one media coverage.
Whether you need new customer acquisition, stronger brand positioning, or optimized conversion funnels, Becky’s proven methodology uncovers your genuine brand voice and builds the strategic marketing framework to achieve your business goals.
Have you ever noticed that the most iconic brands don’t sell you a product or service but rather invite you into their story?
Building the storytelling capability of your company isn’t a soft skill. It is a necessary skill. Becky helps organizations uncover the data and information their teams hold, to reveal their story, launch strategy, and increase their bottom line.
Becky's Talks
Learn more about Becky’s keynote talks and booking her as speaker for your event.
The Market Exec
Your business provides the solution. People need that solution. We make sure you connect.
BRAND VOICE
People + Data Drive Results
TELL YOUR UNFORGETTABLE BRAND STORY TO THE RIGHT AUDIENCE
Communication and marketing go together like peanut butter and jelly—both are equally important to make sure your brand story is pushed to the right audience. Get the balance right, and your company will grow.
In Brand Voice: People+Data Drive Results, author Becky Freemal provides a clear understanding of how to use people+data to create a brand story that never falls flat again.
“I have the privilege to work with Becky on a variety of economic and community impact projects. I am in awe of her ability to communicate on ANY subject matter in an intelligent and professional manner. Her approachable personality opens conversation and draws interest. Her background in news has positioned her to research, package and present complicated information in an extremely engaging manner.”
“Becky’s ability to connect with people and deliver powerful and effective communication strategies makes her the go-to leader for all communication and marketing strategies. Becky continuously looks for innovative methods to inform our clients about essential topics that impacted their lives and community. She handles detailed work with skill and accuracy, and understands how to uniquely blend communication and technology. Becky’s authentic and genuine personality allows her to establish an outstanding rapport with all of her counterparts. She is deeply respected, a team player and a mentor. In all my years of experience, some people stand out for their exceptional qualities and Becky Freemal is one of those people. Her thoughtfulness, intellect and genuine care for others, creates a warm environment. There is no doubt that her clients will receive those qualities as well.”
“I have worked on several projects with Becky and have been highly impressed with her skill and dedication. Her core strengths are quickly learning and applying new skill sets, breaking down and effectively communicating complex topics, and an unrelenting drive to deliver an exceptional product. She is one of the best marketers/communicators I have worked with.”
“Leader. Energy. Experience. Sense of humor. Those are the characteristics and skills that I immediately think of when I work with Becky. She recognizes opportunities and assesses them with a keen eye of experience and knowledge. She is able to quickly pull together resources and teams to work collaboratively to create a successful outcome that is always a true win-win. Becky’s ability to use her charm and intellect to connect with others is quite remarkable.”
“I have enjoyed working with Becky on several projects. I find her to be an excellent communicator who is smart, creative, funny, and fast on her feet; able to parachute into any situation and quickly take command. She is a team-player with a strong work ethic who will lead any project to a successful conclusion. The energy and enthusiasm that Becky exhibits in everything she does is contagious. I look forward to collaborating with Becky again in the future.”
“I have had the opportunity to work with Becky directly and I have seen how she contributes to a team’s success in many ways. Becky understands how to digest complex information and quickly translate it into compelling text that communicates core messages to the public. Becky works well under pressure and is adept at meeting deadlines. Moreover, I know Becky to be a leader, a mentor, a decision-maker, a critical thinker. Becky is the real deal–she is the complete package. These skills have translated to such settings that include serving as spokesperson, championing community causes, writing and editing, and strategic communication planning and implementation. Becky has the professionalism, the experience, the skills, and the motivation to help any organization achieve its goals. Becky’s work ethic is top notch and she has inspired me throughout my career.”